After a year of use, this towel is as soft, cushiony, bouncy, and absorbent as it was on day one. Although it’s one of the most expensive options on this list, at $54 for a single bath towel ...

then scroll to the bottom of this story for our experts’ top tips on bath towel maintenance. And, we’ll continue to update this story with longterm testing insights as they emerge. Forbes ...

Our top pick is the luxuriously plush and absorbent Kassatex Atelier Bath Towel; it also has the classic dobby border many people prefer in a towel. For a more modern design, the Riley Home Spa ...