LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

Mattel has unveiled LeBron James as its Kenbassador. He is the first professional male athlete to receive a Ken doll.

Barbie manufacturer, Mattel, has named LA Lakers basketball legend LeBron James as its first-ever 'Kenbassador'. James’ Ken ...

EL SEGUNDO (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness depicted ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

The Barbie Signature LeBron James Kenbassadors Doll launches April 14 and will be available to shop from the Mattel website and at major retailers like Target and Walmart. In the meantime, you can ...

LeBron James is entering his Barbie era. Ken dolls modeled after the Los Angeles Lakers star will soon appear on toy shelves.

On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James Family Foundation to give the four-time NBA champion his own toy model. James is the first athlete to ...

Sticking true to James' style and likeness, his Ken doll is an inch taller and comes in larger packaging than the standard ...

The doll wears a blue and white varsity jacket with “LJ” on the front and “LEBRON” on the back. Three patches show his jersey ...

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.