Google's AII system will generate backgrounds for product images while maintaining the original product appearance.

The modern digital market forces brands to deploy innovative means that attract marketplace viewers. The rising popularity ...

The power required to edit batches of 10,000 images is presumably expensive. Adobe says there will be a fee to use these new tools based on “consumption” — which likely means users will need to pay ...

Primitive marketing agency has launched its new public relations arm, naming Chris Cook to lead it to better support ...

Behind every e-commerce store, there’s an entire ecosystem of tools working in the background. At first, managing an online ...

The fast emergence of disruptors like DeepSeek could cater to marketers’ desire for tech that produces concrete outcomes at ...

The partnership combines Cook’s background in media relations, strategic planning, and brand positioning with Primitive’s digital marketing solutions. The team will provide PR strategies to ...

The growing use of AI has opened new avenues for healthcare marketers, revolutionising how they approach new initiatives.

AI agents are reshaping how customers shop—learn how businesses must adapt to stay visible and competitive in an agent-driven ...

Factor Communications, writes on why brands must navigate diverse cultural landscapes to achieve global recognition ...