Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend ...

As back-to-school approaches, brands face an especially difficult choice: stick to plans and hope for the best or acknowledge ...

I’m not sure that X would be the first choice for back-to-school marketing, but if you are still mapping out your strategic approach, these are some additional elements to consider.

I’ve been writing about religious freedom for four decades, and I’m not about to argue that the parents should win only if I ...

CNW/ - Crayola is making back-to-school season more colourful than ever with the 2025 Global Colour Vote. For the first time ...

Short Frenchies, pickle green polish, rainbow Pride manis, and nails that look like literal candy—June's gel trends are all about having fun. Explore 16 looks to inspire your next manicure, here.

Among marketing firms in the Atlanta area, Ground Work Agency is a relative newcomer that stands out for its dual mission of helping clients grow, while helping its own staff hone their professional ...

Back-to-school shopping is a family affair. Historically, brands have targeted moms with back-to-school campaigns, but dads actually outspend moms by $115 on average. Pre-teen shoppers are expected to ...

Following the Black Lives Matter Memorial Garden's removal from Cal Anderson Park, a new garden will come to Martin Luther King Jr. Civil Rights Memorial Park.

The future of marketing is in the stories, the feedback and the humanity behind every interaction. Old-school marketing is back, and here to stay.

Although fewer companies fly the skyward tow ads, those who do claim business is booming and data backs them up.

The highlights from a remarkable 2024-25 high school sports year that included amazing games and athletes. Plus, a look ahead to next year, including an early football Top 10.