Understanding these trends isn’t just about having a competitive edge — it’s about preparing for the transformation that AR will bring to manufacturing workflows.

Augmented Reality has been around for many years ... agreements and royalties from well-known OEMs (original equipment manufacturers) in these developing tech markets are also anticipated to ...

Virtual and augmented reality tools have reached a level of maturity to be utilised across various industries. In this article, Ben Hargreaves asks whether there is particular potential for the ...

AMC Theatres is thinking outside of the box with how mobile can elevate the moviegoing experience via an in-application augmented reality feature. The movie chain has updated its iPhone app to let ...

“The practical implications of our combined technologies are profound,” stated Andrey Kleymenov, CEO at Pix4D. “With PointMan and Pix4D, organizations of any size, anywhere in the world, can now ...

In a reflection of augmented reality’s growing role in beauty, Sephora is bringing the technology to a wide audience via a new application feature that enables users to virtually try on ...