What’s the impact of social media on consumer buying decisions? How does buying on social media look today? How can it change in the future?

The future of Google and what it means for search Croud's Organic Strategy Director discusses the future of Google, right from Google's antitrust lawsuit to Apple as a future rival, and more.

The beginner's guide to semantic search: Examples and tools "Semantics" refers to the concepts or ideas conveyed by words, and semantic analysis is making any topic (or search query) easy for a ...

How to optimize your Instagram account for search engines Instagram accounts are notoriously difficult to have displayed in search results. Instagram actually blocks search engines from indexing the ...

SEO basics: 22 essentials you need for optimizing your site Here we’ll take a look at the basic things you need to know in regards to search engine optimisation, a discipline that everyone in your ...

Video Helps Persuade 73% of People to Buy a Product or Service [Survey] New Animoto survey data shows that video has a positive impact on online purchase decisions and drives brand engagement.

Links, FUD, and Webmaster Guidelines There’s a lot of bad information floating around the Web pertaining to link-building. Even on the official Google webmaster forums. You owe it to yourself to read ...

Seven tips to optimize page speed in 2023 Over the last few years Google has increased the impact that page load time has on how high your website ranks. Try some of these tips to make your website ...

Core Web Vitals report: 28 Ways to supercharge your site In preparation for the upcoming Google Core Web Vitals update, James Parsons shares some effective optimization tips to help you earn a passing ...

What if Google was trying to take down the barriers that prevent business owners from being competitive on the SERP? How would that impact SEO now & in the future? Learn what ‘search equity’ is, how ...

A standard, accordion list view of instructions. A carousel of images showing each individual step. This type of schema is mobile specific. And that’s important because it means absorbing huge amounts ...

Interaction to Next Paint is one of the Core Web Vitals metrics that impact Google rankings. Learn how you can optimize your website.