If marketers can’t prove impact, they can’t scale results. Yet attribution remains one of the most persistent challenges.

New levies are shaping up to be a sort of holiday tax on consumers already touchy about spending, so careful analysis and ...

The toy company, which is undergoing a turnaround effort, continued to advocate for tariff exceptions in its sector.

The cutbacks are part of the beauty conglomerate’s strategic transformation, while preliminary Q1 results show momentum from ...

The liquidation is the end of a retailer whose roots date to the 1600s, and leaves a big gap for many brands and their ...

After quietly developing its gas station footprint over the past decade, the big-box retailer has a refined strategy and is ...

Etsy is taking things a step further in deploying AI tech tools for its marketplace of sellers to use across their ...

New import duties are poised to raise prices in time for peak shopping periods, starting with back to school and Halloween.

Trade policy is ever-evolving, and hitting the retail industry especially hard. Phil Neuffer, senior editor at our sister ...

Instead, customers shopping at Nordstrom Rack can receive a 5% discount on eligible purchases with a Nordstrom credit card.

The lower-priced line, part of a larger merchandising revamp for Target, comes as the DTC brand has shuttered stores and ...

The risk is small, but not zero, and could grow if the fallout from new trade policies worsens, according to William Blair ...