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Learn why the consumer goods industry is uniquely positioned to adopt AI agents, considerations for integration and much more.
The three consumer goods companies shared their goals after General Mills and Kraft Heinz announced similar synthetic dye deadlines earlier this month. Nestlé is looking to scale the technology for ...
CGT exists to inform, empower and connect industry-leading consumer goods execs who seek transformational business growth through the implementation of innovative tech.
Tyson's VP of IT recently joined a CGT webinar sharing insight into its AI culture, the backbone of its analytics practice, how the company is attracting and nurturing data science talent, and the ...
The Coca-Cola Company will leverage OpenAI’s generative AI technology for marketing and consumer experiences — and potentially other ways — marking it as one of the first major consumer goods ...
Procter & Gamble is optimistic on the expected cost savings from its use of AI in the supply chain as it accelerates productivity levels to pre-COVID levels.
Vittorio Cretella, CIO at P&G, said the company is focused on becoming an “AI-first” business. Get the details.
Kraft Heinz is building an internal generative AI app, known as KraftGPT, for employees to obtain quick insights into such things as product sales.
The Procter & Gamble Company is using automation technology and artificial intelligence to bolster operations across several areas of business, including media, marketing, and production.
Henkel will pilot generative AI solutions trained on its own assets to create personalized marketing content at scale that’s both brand- and commercial-safe. In doing so, it aims to seize the ...
In the business world, where uncertainty is omnipresent, Revenue Growth Management (RGM) has been recognized as the new model for value creation in the CPG industry. This model focuses on value ...
Consumer goods companies are signaling a strategic shift: the era of price-driven decision-making is giving way to a focus on long-term, sustainable growth.
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