West Coast brand Thrifty Ice Cream was recently acquired by investment group Hilrod Holdings for $19.2 million. Hilrod is owned by Monster Energy CEO Hilton Schlosberg and former Monster co-CEO Rodney ...

Kimberly-Clark hired Patricia Corsi a year ago to lead the company’s marketing and brand acceleration strategies as chief growth officer. When she joined, the company was in the midst of a strategy ...

Church & Dwight is undergoing a portfolio restructuring, divesting its showerhead business while undergoing a strategic review of its vitamin offerings.

Wells Enterprises, which manufactures the Blue Bunny and Halo Top ice cream brands, has been scaling its operations, producing over 200 million gallons of ice cream per year, distributed across all 50 ...

In their latest earnings conversations, four CPGs share details of consumer sentiment and how they’re forming strategies around shifting behaviors.

This latest funding builds on a $6 billion investment that it allocated toward U.S.-based manufacturing over the past five years to meet growing demand.

“The Profiler enables our R&D teams across brands to more thoroughly embed sustainable product development in their processes and look at every step of the product development process,” Iyer said.

Artificial intelligence has caused a seismic shift in the consumer goods sector, with AI agents promising to further enhance customer experiences.

Kellanova is shifting its pricing and promotion strategies as it returns to volume growth levels not seen since before the pandemic.

Understanding the limitations of insights is key to improving promotional effectiveness, and Buynomics innovations director Ivan Tretyakov breaks down three common retail data sources: Loyalty Data: ...

At CES 2024, Walmart unveiled a generative AI assistant that helps customers find products, plan meals, and get real-time support in-store and online. The assistant leverages Walmart’s first-party ...

CPGs need to understand how the different subsets of AI work and what’s needed to properly feed them so that brands can accelerate innovation.