England football captain Harry Kane has invested in functional drinks brand Vital in a significant milestone for the emerging ...

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When I was a teenager, I never needed any extra energy! I had plenty and then some. I started drinking coffee when I was in my late twenties. Now as an old codger, I head for the coffee pot the minute ...

The legal battle between a popular prebiotic soda brand in Central Texas and an unsatisfied customer has ended, and now you ...

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A new ad by the canned water company is a clear indication of what brands it deems a threat. Liquid Death has taken the ...

Olipop is leading the pre-biotic beverage trend, sparking the likes of Coca Cola and PepsiCo to enter the fray.

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PepsiCo recently finalized a $1.95 billion acquisition of the brand, which has used a “community- and culture-first approach” ...

Pepsi Confirms Limited-Edition Releases, 'Powerhouse' New Partnership first appeared on Parade on May 27, 2025 ...

Prebiotic sodas are growing in popularity, often promoted as gut-friendly and anti-inflammatory alternatives to traditional ...