MUMBAI: By partnering with Nielsen, Uday Shankar and Ishan Chatterjee have revolutionised the way advertising revenue is ...

NFL and college football programming, plus other live events, helped lift traditional TV's share of viewership over streaming ...

NEW YORK —TV viewing in January was up 5% compared with an already robust December, with games across the NFL and NCAA ...

Streaming accounted for 42.6% of viewership for the month, while broadcast and cable's shares were 22.5% and 24.4%, respectively, according to Nielsen ...

“Nosferatu” (Focus) and “Sonic the Hedgehog 3” (Paramount), two of the biggest hits last Christmas, are both coming to their ...

JioStar’s Ishan Chatterjee along with Nielsen’s Arnaud Frade and Hemant Kewalya, share their insights on how this partnership will reshape digital ad measurement and accountability ...

Channels like CBS, Nickelodeon, Comedy Central and MTV were at risk of going dark if the companies were unable to reach a new ...

Views vs. viewers vs. minutes viewed? Starters vs. watchers vs. completers? See what streaming services say — and don’t say — ...

Some of the most beloved movies and best TV shows of all time happen to star actors undergoing a career reboot. These outings ...

As evidenced by this weekend’s flurry of festivities around its 50th anniversary, SNL has survived all the pot shots. Despite ...

In the seven days post-premiere, School Spirits Season 2 has seen a triple digit audience increase versus Season 1 ...

YouTube noted that it is still “actively negotiating with Paramount” and promised subscribers that, if the studio’s content ...