Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Comcast’s SpinCo, which will include cable networks USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate ...

On Tuesday, Comcast revealed that the name of its new spin-off company will be Versant. In a memo to staff provided to ADWEEK ...

The new parent company of a large chunk of Comcast’s cable output has settled on a new name as MSNBC and other channels are ...

Versant, Comcast’s planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.

According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

Mark Marshall will oversee Versant's sales strategy and revenue, while Tom Winiarski will lead ad sales and monetization ...

The networks-focused entity that is being spun out of media and cable giant Comcast (CMCSA) will be called "Versant." ...

Versant will be the name of the parent company for the cable networks and other assorted media assets that will be spun off ...

Comcast’s spin-off of much of the NBCUniversal channels business will be known as Versant, the company has confirmed.