In the U.S., where dates are written month-first, March 14, or 3.14, is celebrated by mathematics enthusiasts as Pi Day. But for romantics, especially in Asia, it’s another holiday that marks a ...

But in Japan, shops and consumers have been gearing up for more commercialised romance, round two: a follow-up holiday called White Day. It’s only been around for about 40 years, but it’s ...

On March 14, in Japan, Taiwan and even South Korea, people will be celebrating a kind of second Valentine’s Day, known as White Day. While Valentine's Day in the West is a give-and-receive event ...

Well, I made it through another Valentine's Day and White Day in Japan without getting divorced. My Japanese husband very nearly committed suicide our first year together because I gave him a ...

In Japan, White Day gained popularity in the 1980s when the National Confectionery Industry Association introduced the idea of men reciprocating the gestures of love they received on Valentine’s ...

For Chinese people, this week calls for a double celebration as, for the first time since 2022, Valentine’s Day, on February 14, and the Lantern Festival, which falls on February 12 this year ...