Zoe Hansen / Investopedia A marketing plan is a document that outlines a company's advertising strategy and methods to reach its target market and sell its products or services. A marketing plan ...

Investopedia / Daniel Fishel A marketing strategy is a business's plan of action designed to increase the number of customers and sell more products or services. A marketing strategy refers to a ...

Most businesspeople intuitively know that the key to successful marketing is having a marketing plan—a blueprint for action. However, many companies operate without one, focusing instead on the issues ...

Money market accounts often have high minimum balance requirements. Developing a strong financial plan is important. But knowing where to put your money can be challenging, especially when you don ...

Last year, as indexes soared, Warren Buffett sent a warning to investors -- not through words but through actions. The ...