The basic formula for Loyalty ROI is straightforward: Gain from investment minus cost of investment, divided by cost of ...

Maximising a loyalty program’s return on investment (ROI) may still be a challenge for many retailers. Sarah Jarvis, ...

Where are GCC hotels focussing their attentions this year?. The big shift: what trends are shaping the industry. industry ...

Entrepreneurial CMO 50 list recognizes fifty chief marketers whose approach to driving growth is charting new paths.

You'll get access to an ad-free website with a faster photo browser, the chance to claim free tickets to a host of events ...

In a wide ranging interview with Fortune, the former Treasury Secretary also says we're already seeing the first signals of a ...

Q1 2025 Earnings Conference Call April 17, 2025 9:00 AM ETCompany ParticipantsMatt Curoe - Investor RelationsTim Spence ...

Secretary general Stephen Mwakesi said while the proposed formula as is currently helps counties gain nominally, the gains are uneven and raises serious concerns about fairness over time.

Q1 2025 Earnings Conference Call April 17, 2025 11:00 AM ETCompany ParticipantsElizabeth Lynn - Head of IRRon O'Hanley ...

Delta has the most to lose if a financially distressed rival were to lower prices to compete for passengers. Delta is improving its pandemic-weakened balance sheet, with around 1.6 times net ...

Combining experimentation, strategic insights and AI-powered tools, the agency has set new standards for marketing success in an evolving digital world.