Brewer, who's an associate professor of finance at Indiana University Columbus, crunched the numbers last season and found out that Clark was responsible for 26.5% of all of the WNBA's economic ...

Caitlin Clark was responsible for 26.5% of WNBA economic activity in 2024 and could reach $1 billion in 2025, a study shows.

Brewer’s analysis suggests that if Clark simply maintains her current momentum through an expanded 2025 season, her impact on ...

Indiana Fever guard Caitlin Clark was responsible for over 26 percent of the WNBA's economic activity in 2024, according to ...

Caitlin Clark is projected to generate $1 billion for the WNBA after breaking records on the court for the Indiana Fever and ...