Rapper Ye, formerly known as Kanye West, appeared to write a barrage of posts Friday morning on X, making offensive comments ...

Amazon Ads is rolling out Brand+, a new offering for marketers combining "trillions of signals" from shopping, browsing and ...

Expectations are high that the two synergistic and growing channels can deliver on the promise of full-funnel, data-driven ...

Super Bowl spots still showcase film and TV stars such as Ben Affleck or Meg Ryan, but brands are increasingly teaming them ...

G2 Esports, one of the biggest names in competitive gaming, is making a play for broader entertainment fame. The next set-piece is a media shop called 62, staffed by ad industry veterans.

Elon Musk's X is suing more companies, alleging they joined a group of advertisers illegally conspiring to boycott the social ...

Moving forward, Amazon DSP’s Brand+ – “an industry-first AI-driven optimization capability” – is available for “all advertisers”.The announcement:Amazon Ads today announced that Brand+ in the Amazon ...

Companies that didn’t start in retail are now competing for shoppers’ attention and spend as they become retailers themselves ...

Brand+ builds on Amazon Ads recent AI-driven programmatic media buying innovations, including the launch of Performance+, ...

NFL games on Prime Video grow viewership, but still lag behind peer broadcast networks. This article, Amazon reports ad ...

In the first version, users only get a message suggesting they buy Twitch Turbo for $11.99 to avoid ads. This subtle hint already clearly indicates Twitch's new direction regarding ad blockers.

The brands we work with are excited to appear across this platform, as they understand the value in appearing within premium ...