Scientists have detailed the one popular color that doesn't 'exist' and the strange reason why we still see it.

Scientists have revealed that purple, a popular color often associated with royalty, is fake. A figment of our imaginations.

Popular Mechanics reports that purple is a “pigment of your imagination”: The human eye doesn’t actually see purple.

While violet hits your eye with a specific wavelength, purple only exists in your perception — a clever construct built from ...

Learn about common flowers and plants that may be beautiful but pose a threat to you, your child or even your pet.

The hardy, beautiful azalea is a mainstay in gardens worldwide. In the language of flowers, they symbolize temperance and ...

Six people have been arrested in London after environmental activists from Greenpeace poured 300 liters (79 gallons) of blood ...

During Prohibition, the U.S. government added toxins to industrial alcohol, knowing it could kill. The result? A chemical war ...

The popular Battle Royale style map is back in the most popular shooter franchise in history and omnimovement has ...

Changing your hydrangea flowers to blue, pink or purple isn't a magic trick. It's a doable science experiment.

You may not be able to escape microplastics, but you can fight back. Experts point to anthocyanins, compounds found in ...

Spring brings the return of color to the garden as bulbs bloom ... fairy slipper (Calypso bulbosa) — A single, dainty, purple ...