We’re wired to connect, but are we getting it right? As global health leaders point to a loneliness crisis, it's time to ...

Abraham’s Boys, Natasha Kermani’s clever retelling of the classic Dracula tale, burns itself into the brain by way of bold narrative choices and Southern ...

Artemis is generally known as the ancient Greek goddess of hunting; however, she was a deity with various cults associated ...

Control of Congress in next year’s election could turn on how Americans view the sweeping tax- and domestic-policy package.

The F word makes its debut at the lexicon of presidential press conferences The USA was compelled to detonate uranium and ...

Political storms and devastating hurricanes have failed to dampen spirits in the Floridian city of Fort Myers, says Ben ...

The Pew Research Center’s validated voter survey found Trump had a turnout tailwind, retaining more of his 2020 supporters while also winning new voters and those who voted in 2024 but not in 2020.

Its mission is straightforward: persuasion can be principled. Ethical marketing isn’t just a feel-good approach; it’s a smarter and more effective long-term strategy. Clients have noticed.

Emotional persuasion relies on the subconscious mind's "auto-pilot" to handle the chores of receiving, processing and evaluating information to make a decision.

Not too long ago, I taught a course at the University of Toronto titled the "Psychology of Persuasion." I believed the course was worthwhile not to encourage manipulative behavior or unleash ...