That’s because the supermarket is removing its iconic logo from Bags For Life, and replacing it with some other five-letter words. Shoppers might notice that instead of the word ‘Tesco ...

The TV ad and large-scale billboards also feature Bags For Life with the iconic Tesco logo where the lettering has been replaced with other five-letter words including “Treat”, “Party” and “Share”.

If you go down to Tesco this week, you might notice that something is looking a little bit different… That’s because the ...

Plus it will be launching a limited-edition bag for life, where the Tesco logo is replaced with the words: laugh, share, party, treat and loved, which are featured in the film. “When it comes to food, ...

Tesco is marking the launch with limited-edition bags for life with the Tesco logo replaced by ‘laugh’, ‘share’, ‘party’, ‘treat’ and ‘loved’. Both the TV ad for the new campaign – which was created ...

The best Valentine’s Day supermarket meal deal is 'simply divine' (and costs £11.97) Tesco's iconic logo is being removed as part of 'emotional' supermarket shake-up Supermarket unveils new ...

Both the TV ad and large-scale billboards also feature Bags For Life with the iconic Tesco logo where the lettering has been replaced with other 5-letter words including “Treat”, “Party” and “Share”.

Both the TV ad and large-scale billboards also feature Bags For Life with the iconic Tesco logo where the lettering has been replaced with other 5-letter words including “Treat”, “Party ...

While brands experimenting with logo placement is nothing new, a growing number of companies are embracing this approach. In recent months, Heinz, Kellogg’s, Tesco, and McDonald’s have all ...

Jefferies analyst James Grzinic maintained a Buy rating on Tesco plc (TSCO – Research Report) today and set a price target of p440.00. The company’s shares closed yesterday at p377.40.