EssentiallySports on MSN7h
Roger Federer-Backed $2B Brand Makes Massive Identity Overhaul After 'Muppet' Elmo’s Sly Jab
Roger Federer is a marketing powerhouse on his own, and it's best put in Nike's former tennis director Mike Nakajima's words ...
Super Bowl 2025 - Elmo and Roger Federer
Tennis great Roger Federer and Sesame Street’s Elmo have teamed up for the Super Bowl 2025. For Swiss running shoe company On ...
'I faced Federer, Nadal and Djokovic in their teens – I thought one wouldn't make it'
Roger Federer, Rafael Nadal, and Novak Djokovic are undisputed tennis royalty, but having faced all three on their way up, ...
Liverpool join Man City, Chelsea in unwanted FA Cup club with shock Plymouth Argyle defeat
Liverpool join unwanted FA Cup club in Plymouth loss © Imago. In doing so, Liverpool became just the fourth team starting the day at the top of the Premier League table to suffer ...
Tennis365 on MSN14h
Roger Federer lands a prime time slot in Super Bowl LIX extravaganza
Roger Federer will star alongside Elmo in a cheeky advert that will air during America's biggest sporting event.