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Here are my takeaways following HubSpots recent walkthrough of their simple marketing funnel strategy to drive sales.

International organisation Desmog has revealed a study on how the largest advertising holding companies, Dentsu, Havas, IPG, ...

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Strategy: A framework, guiding principles, or approach to achieve a desired outcome. Plan: The operational details—resources, ...

Sam Richardson, director of executive engagement at Twilio, shares some learnings that brands can take away from the event ...

Pradeep Menon. M, Co-founder, Head - Branding & Strategy, of Blackswan (India) Ideations, shares insights on recent campaigns that played with brand identities ...

The entertainment industry witnessed a significant shift in narrative when Deiondra Sanders, daughter of NFL icon Deion ...

Legiit reports that surging demand for SEO marketplaces is reshaping digital marketing and driving businesses toward ...

Today, in our data-driven world, businesses would like to know more about their customers and keep them longer. Cohort ...