Finding the perfect foundation can be very tricky for those with darker skin tones. Here are a few tips to make the process a ...

Facetune is a product by AI company Lightricks, which was founded in 2013. You can use Facetune to change hairstyles, makeup, ...

A recent scientific swab test has revealed alarming levels of bacteria on airplane seats, raising concerns about the cleanliness.

Nail colors are generally determined by one's personal style, but skin undertone should also play a role, since it determines ...

Dutch researchers have developed a promising new method for detecting deepfake videos by analyzing subtle facial changes ...

Only one fourth of sunscreens on store shelves in the United States deliver safe and effective protection against the harmful ...

Only one fourth of sunscreens on store shelves in the United States deliver safe and effective protection against the harmful rays of the sun.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Heading off on holiday soon, shopping writer Lucy Addicott found a way to sort her summer skincare and makeup for a fraction ...

Think birds can’t have spikes? Think again. Explore the world of spiky animals, from crowned cranes to hedgehogs and venomous ...