Mesa restored the neon beacons — including iconic Diving Lady, Watson's Flowers and Dairy Queen signs — to light up the former post office building.

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Once upon a time, downtown Mesa was drenched in the glow of neon lights ... to help make this happen,” Linoff says. “The way we look at it is we don't want to own these signs.

“Because we had made ‘Rigor Mortis ... cast,” adds Werner. “Neon Night” stars Kaneshiro as the heir to a major pharmaceutical corporation hoping to wipe out the family business ...

The signs represent businesses like Bill Johnson’s Big Apple, Dairy Queen, and Watson’s Flowers, connecting residents with the city's past. Cheers rang out as five historic neon signs that ...

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Voters have short memories, and also, if the film doesn’t make a splash on the Croisette ... and it has turned out to be a game-changer led by Neon founder and CEO Tom Quinn.