Looking to take the next step in your search marketing career? Below, you will find the latest SEO, PPC, and digital marketing jobs at brands and agencies. We also include positions from previous ...

Seer’s findings demonstrate how difficult it is to analyze and understand generative AI search engine results. Tracy McDonald ...

Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative ...

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

Google may have pushed some improvements to the reporting system within Console. Now Google can show how soon the report was ...

Avoid overspending in PPC campaigns. Optimize conversion tracking, set realistic budgets, and improve the effectiveness of ...

Earlier this month, the Google Ads industry had a lot of confusion around if and in what cases the Google Ads API accept or ...

PMax campaigns can now be controlled through API placement exclusions, contradicting months of Google's documentation that ...

That's part of the reason many investors and analysts have been turning their focus to advertising, which they expect to fuel Netflix's next wave of growth. Netflix launched the ads plan — which ...

Hong Kong’s ad spending has seen a 1.3% YOY decline to reach HK$29.8 billion in 2024, with search engine marketing (SEM) ad spending accounting for 15% of media share, according to AdmanGo.

run malicious ads on the search engine’s ad network, and steal login credentials from people looking to promote their businesses. The warning comes from cybersecurity researchers at Malwarebytes ...