This article provides an overview of productive content planning, outlining essential components, and offers a customizable free template for your content team. A content plan is a strategic ...

Broadly speaking, current operating costs for most enterprises can be divided into four categories: business operation ...

An overview of the advertising technology (adtech) industry and relevant US and EU privacy laws, including the Federal Trade Commission Act (FTC Act), California Consumer Privacy Act of 2018 (CCPA), ...

Try using flyers, brochures or posters to get the word out ... of marketing strategies: For more on building your marketing plan in 2025, including a detailed worksheet and template, check ...

A well-designed social media marketing plan ... strategy that relies on the audience to generate the message is viral marketing, a sales technique that attempts to trigger the rapid spread of word ...

The changes in SEO and search over the last year or so have meant that social media has become an even more important part of an online strategy ... generic or overly sales-focused.

Do you dream of starting a business from home, but you have no clue what type of business to start? Here are 41 small ...

The first step in recruiting a strong sales leader is to define your future leadership structure. In my experience, having a ...

Gartner identified the 7 key commercial threats facing CSOs that could significantly impact their strategic priorities and ...

What this means to the strategic brand planning process is that we must avoid developing a tactical brand plan until we know what is required to drive brand sales. The only way to achieve this is ...

Birmingham-headquartered Real Estate Investors has said its sales strategy is on track after slashing debt during its latest financial year. The listed company has reported completed sales of £18.9m ...

Analysts showed interest in the strategic sales and reinvestment plans but expressed concerns about market conditions and future asset acquisitions. Management maintained a confident tone in ...