The reported deal is for 10 years and worth upwards of $300 million, and he will be paid even if he's not on tour. Before Federer, Kei Nishikori was the biggest name wearing the Japanese brand ...

Roger Federer is a marketing powerhouse on his own, and it's best put in Nike's former tennis director Mike Nakajima's words ...

It's Roger Federer's wholesome attitude to life that makes him such an attractive prospect for sponsors and marketing opportunities. He was a gentleman player too, which was the source of his ...

The deal clincher: Uniqlo promised $300 million whether he was playing tennis or not. “We feel the greatest impact of Roger Federer is yet to come,” Uniqlo’s head of global creative John Jay ...

Roger Federer is not only one of the most talented ... signed a $300 million sponsorship deal with Japanese clothing brand Uniqlo in July 2018. From tailored tennis rackets to Swiss mansions ...

He may well surpass the $10M received by Roger Federer (Uniqlo) and Nadal’s Nike deal. Nike is currently also considering Alcaraz’s very own special apparel line. However, last year the ...

Roger matches the ethos of Oliver Peoples perfectly,” said Oliver Peoples CEO Rocco Basilico. Federer has retained endorsements with brands like Uniqlo and Rolex since concluding his quarter ...

Elmo - what do we do? On was founded in 2010, and Roger Federer joined the brand in 2019 after his previous partnerships with Nike and Uniqlo. “Roger Federer spent 20 days in the lab with us ...