It’s critical to understand what a digitally savvy HCP is in 2025 and what’s impeding pharma's communications with this ...

The pharma industry has rapidly embraced digitalisation as a way to transform its sales engagement, but there has been little to show for the effort. That is the premise of a new book by pharma ...

The pandemic’s first effects on pharma sales were swift and immediate, as lockdowns were put in place and doctors did everything they could to avoid unnecessary face-to-face contact with ...

The company reported a loss of 3.51 billion rupees in the comparable quarter last year, hurt by sluggish sales in India and charges related to a legal case settlement in the United States.

U.K.-based ad agency DAIVID said Pfizer had a strong, positive message with its ad and scored high with intense positive emotions. The commercial was also a top performer with spikes in positive ...

With Gilead Sciences' long-acting lenacapavir unlocking a reinvigorated focus on the pre-exposure prophylaxis (PrEP) market ...

As Alnylam Pharmaceuticals approaches its highly anticipated March 23 FDA decision date for a potential expansion of Amvuttra to treat patients in an increasingly competitive indication—transthyret | ...

US retail sales slumped in January by the most in nearly two years, indicating an abrupt pullback by consumers after a spending spree in the closing months of 2024. The value of retail purchases ...

Retail sales fall by 0.9% in January By Investing.com - Feb 14, 2025 10 Investing.com - U.S. retail sales contracted by more than anticipated in January, as a cold weather snap and natural ...

The U.S. Food and Drug Administration approved British drugmaker GSK's combination vaccine to protect against meningococcal infection for use in people aged 10 through 25 years, the company said ...

Although Black Friday is still the best time to buy almost everything, many other seasonal sales events have become almost as big in recent years. With pretty much every retailer planning some ...

Investing.com - U.S. retail sales contracted by more than anticipated in January, as a cold weather snap and natural disasters hit spending activity that has been largely bolstered by a resilient ...