Among the athletes that have participated in the brainstorming sessions are Serena Williams, Sanya Richards-Ross and Chloe ...

Nike on Wednesday named new heads of its sports marketing and legal arms, part of an expected shuffling of executive chairs under new CEO Elliott Hill. Hill hasn’t spoken about his plans for ...

Nike Inc. is downsizing its technology division and letting go of some employees as management resets priorities.

Ann Miller, Nike's chief legal officer, will transition into the role of executive VP of global sports marketing, reporting to CEO Elliott Hill. Just two weeks after appointing a new CEO ...

We all know that Nike’s marketing strategy masterfully combines celebrity endorsements, technological innovation, and ...

XX-XY Athletics released an advertisement this week titled 'Buy Nike? Maybe just don’t do it,' as the juggernaut faces ...

Nike stock has overcome the 50-day SMA in the past few sessions. This gives it the steam to make a run for the top trendline ...

“Nike’s direct-to-consumer strategy shifted marketing spend away from brand ... to strengthen its commitment to refocusing on sports, not lifestyle. “Nike’s renewed focus on expanding ...

NIKE, Inc. (NYSE:NKE) announced a series of strategic changes to its Senior Leadership Team (SLT), elevating experienced leaders to accelerate progress against its Win Now action plan to position the ...

Stockport County Football Club is pleased to announce the appointment of Matt McKie, an accomplished sports marketing and ...

But the company's signature shoe marketing budgets aren't the same as their 1980s and 1990s heyday. Nike's TV ads were major ... Locker's best-sellers this year, per Sports Illustrated on Kicks.