Giannis' new Nike Freak 7 receives an official look. Check our Sneakers news for more upcoming releases and breaking content!

Nike, an American athletic footwear and apparel corporation, is now a $116 billion (by market cap) sportswear leader.

Puma is reporting that it has signed an official agreement with the most-watched football league in the world, which the company said in part of the company’s strategy to elevate the brand and ...

John Slusher needed a break after 26 years as the head of Nike's sports marketing. Now he has turned his attention to the non ...

The Premier League has announced that PUMA will become its new ball supplier from the 2025-26 season. The Athletic revealed ...

Nike is the overwhelming number one sponsor, repping nearly half of all the men's teams and more than 54% of all women's ...

USC sophomore JuJu Watkins is already one of the top players in women's college hoops, leading USC to a 28-3 record and a Big ...

The Nike Zegama 2 trail-running shoes boast ultra-responsive ZoomX foam midsoles and rugged outsoles for comfort and grip ...

The exclusive negotiating window for Visa, a 30-year NFL sponsor, to renew its deal with the league has expired, and the NFL ...

Michael Jordan acknowledged Sonny Vaccaro’s role but claimed he wasn’t the most important player in the Nike deal.

There was a ton of hype surrounding Anthony Kim when he joined the PGA Tour, and Nike was hoping to take advantage by inking him to an endorsement deal ...

What running shoes are pro triathletes wearing in the 2025 season? We find out the most popular kicks and how they've ...