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Retailing success in future relies on a blend of omnichannel, wholesale and DTC strategies, suggests a report from NuOrder.
“[Nike’s] brand remains very strong ... “We think Hill has the right playbook,” Konik wrote. “It worked a decade ago, so it’s ...
Nike should use its own playbook to stage a proper comeback in ... re-elevating the Jordan brand, accelerating demand creation spending, and cleaning up inventory. Some of those "key shifts ...
and drive stronger sales and profits -- even as current market expectations remain low -- potentially echoing a successful playbook from a decade ago. Nike stock has struggled to gain momentum ...
a Nike subsidiary, Jordan Brand, has been quietly and quickly building a new foothold in the sport over the last decade, especially amongst a younger generation of golfers. Until now, Jordan Brand’s ...
Many of the collection’s elements read like a fresh page from the same old apparel strategy playbook. At the highest level ... massive implications for the biggest sportswear brand on the planet. Nike ...
And so what's interesting is we have a playbook. I can't show you what's in it but you can see by the outside," he joked. The Jordan Brand, a standalone division within Nike, generates some $7 ...
This was the Nike playbook. Debut some new innovation with ... and functioned as the brand’s official cool-guy ambassadors. They sold sneakers that were produced in small numbers to a few ...
Complementing the footwear collection, Nike's "Electric Pack" colorway will also appear on the brand’s new eyewear ... The Founder and CEO of Playbook Marketing, Ehrlich consults with brands ...
Nike's Breaking4 initiative aims to regain market ... and other company leaders, vowed to refocus the brand’s identity around core sports like running. At the same time, the sportswear industry ...