Nike hoped Michael Jordan's Air Jordan sneakers would make them millions. Forty years later, it's bringing in billions.

On, with the help of Zendaya, Roger Federer, and Elmo, keeps defying revenue expectations on its way to a $20 billion market ...

Nike CEO shuffles leadership, names a new president and splits responsibilities for direct oversight to focus on business ...

Amidst the buzziest news announcements on tough-to-get Nike sneakers, it can be easy to overlook the fact that the sports ...

Eager to develop the next big brand or launch a startup? An MBA might be the answer. From Nike to Grubhub, here are 11 ...

From furry Grateful Dead tributes to understated Japanese grails, these are the most important colorways of the indispensable ...

Target now expects a “low single-digit [percentage] decline” in sales for the fiscal year; it previously forecast 1 percent ...

While there are many takes on what the be-all and end-all sneaker style of 2025 is, Nike seems to dominate those opinions, ...

Nike and Scottie Scheffler are laughing about his 2024 arrest, one year and one massive trophy later. After Scheffler, 28, ...

A new pro-science, pro-women athletic brand has declared war on Nike over its embrace of transgender madness. The cleverly named XX-XY Athletics brand published a video to social media early Wednesday ...