Certainly bucking tradition and conventional wisdom comes naturally to Jeff Gordon. After all, the four-time NASCAR Cup champion brokered new ground as a young driver coming into the sport and ...

For 2015, Gordon also has 10 races sponsored by Axalta, two by Panasonic and two by Pepsi to go along with the 13 from the AARP Foundation. That leaves 11 open events open on Gordon’s car for 2015.