The NBA great is the face of Coach's For Men Eau de Parfum: "The best compliment that you can receive once you’re dressed and out and about is, ‘Hey, you smell good. What scent is that?’” ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

An olfactive ode to sunshine, fashion brand Cult Gaia’s first foray into the world of scent, the Mast Eau De Parfum has ...

Meanwhile, Asēdos Floral Vanilla is a luxe, gender-inclusive pick that delivers serious Black Opium energy, ethically made ...

Is your fragrance extreme enough? Concentrated scents with language like extrait and intense are suddenly overtaking the market. “It makes me think about fashion now,” says Delphine Jelk, who won a ...

Since its debut 20 years ago, the colorful Chanel Chance collection has become a favorite for its modern, youthful spirit. Discover all five core scents, including the latest, Chance Eau Splendide.

In a conversation with Sigma CEO Kazuto Yamaki, we talked about the philosophy of 'beautiful foolishness' and the design ...

The best perfumes of 2024 saw us dousing ourselves in vanilla-laden scents, and while gourmands are certainly not going anywhere in 2025, they've taken on a whole new tasty identity. The must-have ...

Get a perfume in their line-up if you’d rather smell like fluffy marshmallows, boozy vanilla, or bitter coffee wrapped in coconut.

The Marc Jacobs daisy perfumes are renowned in the world of fragrance, and there are now 13 different iterations. From the original lemon-yellow daisy scent to the brand’s newer wild and glow ...

A juvenile colossal squid was spotted in its natural environment alive at a depth of almost 1,100 feet, according to the ...

Hey ladies, we know how much you all love to smell rich and expensive with the right application of perfume, whenever you ...