A midlife crisis, or has BrewDog finally found its way? Branding experts will often tell you that consistency is everything.

In early April, President Donald Trump gathered dozens of hard-hat-clad coal miners around him in the White House East Room.

Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

Kenny Luna and Scott Hattis, co-founders of Loisa, describe how their organic, all-natural Latino Caribbean seasonings and sauces have taken off.Sept. 13, 2024 ...