An Evercore analyst notes that Meta has a strong track record with its monetization initiatives across brands.

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Additionally, Meta will begin monetizing WhatsApp's Channels feature through search ads and subscriptions. It took 11 years ...

Subscriptions are in the works, but Bluesky's 25-person team has a lot on its plate as it tries to foster a community where 'you get to choose what kind of timeline you're on,' says CEO Jay Graber.

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