Why Amazon's approach to AI-powered ads will likely differ from Meta's "just connect your bank account" vision.

We are launching a playbook for Indian businesses looking to expand their business internationally. ‘Grow Your Exports: A ...

According to the report, nearly 50% of 14,591 surveyed consumers made a cross-border purchase recently, with 71% open to new ...

Meta has tightened its gambling ad rules in several countries, including India, mandating prior approval and age-based ...

Meta’s new study decodes how AI, personalisation and content-led discovery are shaping the habits of today’s always-on, cross ...

Meta’s report highlights several key trends in cross-border shopping. According to the findings, 62 per cent of shoppers want personalised shopping experiences tailored to their interests.

To keep your Meta Ads performing at their best ... For instance, if you’re shopping for a car, you suddenly start noticing and engaging with car ads, but when you’re not in the market ...

Meta has launched Graph API v23.0 and Marketing API v23.0, introducing updates for creators and advertisers. These updates ...

When ad tech veteran Tristan Cameron, formerly of LiveRamp and Inuvo, joined furniture brand James & James as CMO in January, ...

A Guide to Cross-Border Business Growth, delivers actionable insights for businesses eager to expand their global footprint ...

Ads are coming to Google AI Mode and to AI Overviews on desktop.

From video, to Threads ads, to AI tools, Meta has provided some pointers that indicate what ... Meta says that 40% of people use creator recommendations on Instagram when they’re shopping, and as such ...