Instagram's Threads app began testing advertisements for its users at the start of this year, and the social platform is ...

Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations ...

Meta is now testing video ads on its text-based social platform Threads, following the earlier introduction of image ads.

Instagram Threads will begin testing video ads, Meta announced on Thursday. The test, which will make Threads look more like ...

Meta announced new ad solutions at IAB NewFronts 2025, including Reels trending ads, expanded creator tools, and video ads on ...

In addition to video ads on Threads, Meta has begun testing trending ads for Instagram Reels. It is said to be a short-form video solution which places ads against the most trending Reels from ...

Similar to how it appears on Facebook and Instagram, Threads' new video ads will be squeezed in between regular posts. Users will see a "Sponsored" label under the username of the brand's account, and ...

“Advertisers using Generative Ads Recommendation (GEM) on Facebook Reels have seen up to a 5% increase in ad conversions. And ...

Meta’s goal is to move towards a system where businesses only need to state their objective and bank account — AI will handle the rest.

It’s upfronts season in New York, which traditionally involved TV networks showing off their new shows to potential advertisers.

Artificial intelligence (AI) companies come in all shapes and sizes. One of the most dominant varieties is the big tech ...

Meta didn't first thought about launching Threads as a standalone social media platform like the Instagram app. Read ...