Meta noted that these content blocklists are intended to offer advertisers greater peace of mind by providing more precise ...

Meta is offering advertisers more control over their ad placements through comment and publisher controls, as well as "blocklists" supported by additional third-party brand safety and measurement ...

DoubleVerify's AI scans video, images, audio, and text to classify content, allowing advertisers to avoid unsuitable material ...

Meta’s looking to give advertisers more control over their ad placements, via an expansion of its support for third-party blocklists. Blocklists created by brand safety and measurement providers ...

"One of the greatest benefits that Meta has over any stand-alone platform with similar content and ad units is that advertisers ... so they could ease into the placement." However, Meta executives ...

Meta highlighted that this early test will help gauge the effectiveness of the new ad placement in Threads ... this move signals the platform's potential to be a valuable addition to advertising ...

Meta Platforms released its fourth-quarter 2024 results on Jan. 29. The company ended the year with a 22% jump in revenue to ...

DV's Content-Level Controls on Meta provide comprehensive coverage with both content-level avoidance and post-bid measurement, augmenting ad quality controls on Facebook and Instagram.

Meta reassures advertisers with brand safety measures and AI tools for ad placement. Meta announced ... X/Twitter competitor since launching the platform in 2023. The initial test will roll ...