But what exactly is a meme? What do memes mean and how do they spread? Here's what you need to know. "An amusing or interesting item (such as a captioned picture or video) or genre of items that ...

The meme originates from when social media users ... and phrases like “skibidi Ohio rizz,” which is an insult meaning a weird person who doesn’t have the ability to flirt.

The ProTips meme quickly spread to other corners of the internet. Towards the end of 2004, “ProTips” received its own entry in Urban Dictionary which included its rude double-meaning.

In one example, they found 121,605 different variants of one particular meme posted across 1.14 million status updates. Shifman's definition of memes, now widely used in the field, describes them ...