For a go-to natural lip colour, YSL Loveshine Wet Shine Lipstick in Rosy Sand ($72) is a delightful nude-beige that glides on ...

Here are the best beauty products you’ll want to try in 2025. From smooth foundations to bold lipsticks and eyeliners that ...

The campaign’s focus on 40 changemakers is a powerful nod to Maybelline New York’s Fit Me Matte + Poreless Foundation, which features 40 true-to-tone shades and was one of the first mass ...

In 2025, Maybelline is making sure no one ... spotlighting its bestselling Fit Me foundation (which comes in 40 shades and has a 97% match success rate). “From the start, the notion of Fit ...

While Blake Lively was dripping in diamonds throughout her recent “Another Simple Favor” press tour, not everything in her ...

The star recently shared her drugstore beauty favorites with Harper’s Bazaar, including the Maybelline Fit Me Dewy + Smooth Foundation she “recently discovered” and now counts as a staple.

Concealers are an essential in any makeup kit — they help camouflage blemishes, dark circles, redness, and other ...

This everyday makeup guide focuses on a fresh, natural look using lightweight, skin-friendly products. Enhance your features ...