Ardoq, the leading SaaS platform for Enterprise Architecture, has appointed Brian Zeman as Chief Revenue Officer to accelerate global growth and lead expansion efforts in the Americas. CEO Erik ...

Measuring the ROI of digital marketing isn’t just about crunching numbers; it’s about uncovering what’s truly driving growth.

Enterprise Architects are key to bridging business and tech in today’s transformations. Isaac Feldberg of ASUG shares nine ...

Besides its advantages for data management, it represents a key part of SAP’s AI strategy. BDC leverages a partnership with Databricks to improve data access and governance, which benefits users ...

Once again, SAP customers must grapple with a new SAP strategy. Their demands for ‘Business Unleashed’ are familiar: more clarity and consistency, better integration, accessibility for all.

Enterprises in Germany, Austria, and Switzerland are accelerating their transition to cloud-based ERP solutions, with SAP playing a key role in their digital transformation strategies. Besides ...

The business landscape has significantly evolved, with digital marketing becoming essential for successful growth strategies. Companies are now focusing on comprehensive online approaches to reach ...

Generative AI (gen AI) has sent shock waves of technological disruption across the marketplace ecosystem—particularly when it comes to marketing—leaving stakeholders to grapple with its ...

Right now, YouTube marketing has become even more important with all the changes happening in the current digital landscape. What is also important is keeping up with trends and strategies to ...

German software developer SAP SE unseated Danish weight-loss drug maker Novo Nordisk A/S as Europe’s most-valuable public company. Shares of SAP, which have surged as the Walldorf, Germany-based ...

To succeed, organisations need professionals who can turn insights into action—crafting strategies that don’t just reach customers, but move them. That’s where you come in. Leading in digital ...

The key to effective real estate marketing is finding that Goldilocks mix of strategies that work for your personal brand, resonate with your market niche and don’t send you to the poor house.