To drive meaningful change, marketing experts are realizing the importance of backing AI with human intelligence.

Founder-led marketing can be your game-changer. Want to implement this in your business? Start by documenting your daily ...

We are reducing our fair value estimate for narrow-moat Align Technology to $240 per share from $280 against the backdrop of near-term macroeconomic uncertainty and the likely profit and margin ...

Despite competitive pressures and external risks, Unilever's robust presence in emerging markets and strategic focus on top ...

Discover why PPC costs are rising in 2025, how inflation and Google’s strategy play a role, and what steps to take for smarter Google Ads investments.

Holding a contest or giveaway is a great way to increase engagement with your brand or generate buzz for a new release. The ...

With over 300 million daily Snapchat users engaging with AR, it’s clear that this technology has become a powerful tool for ...

Out-of-home ads that feature QR codes but not labels want consumers asking “It’s from where?” as the retailer pushes to ...

How to scale a practical strategy for managing reviews and brand presence that can apply to 10s of sites or hundreds of ...

Google Cloud CEO Thomas Kurian outlines the company's strategy for navigating unpredictable trade policies under the Trump administration while simultaneously strengthening data sovereignty options ...

The online retailer praised its “more effective” marketing approach, amid a 12.1% increase in customers as shoppers switched from rival grocers. 14 Jan 2025 11:36 am News Uncategorized ...