Marketers succeed when they have a clear strategy. Marketing strategy frameworks provide a route to success. Here are five to ...

8 Goal Setting Templates for Making Real Progress in 2025 Your email has been sent Check out our curated list of the best goal setting templates for monday.com, ClickUp, Excel, Google Sheets ...

Despite the increasing tactical significance of digital in B2B marketing, there is something of value in traditional rep-led B2B sales. Gartner suggests rep-led purchases reduce buyer remorse by ...

At the Microsoft Excel World Championship in Las Vegas, there was stardust in the air as 12 finance guys vied to be crowned the world’s best spreadsheeter. transcript The event’s organizer ...

“Today’s consumers expect to connect with brands on social in the same way they would connect with a friend,” said Layla Revis, vice president of social, content and brand marketing at Sprout ...

A well-drafted business plan would address various aspects pertaining to the business. In case the business plan is to be submitted to the bank or private equity firms, it is better to have the ...

In this article, I'll cover the key benefits of using EGC for B2B marketing and how to make the most of it in 2025. By creating educational content, your employees can demonstrate their industry ...

Sponsored by Semrush, written by Nichola Stott, & edited by Nichola Stott B2B and B2C business ... than 55 digital marketing tools to help you understand your audience, plan and execute successful ...