Jochen Koedijk, Expedia Group's chief marketing officer, wants the travel brand to be a first mover in AI.

Elle Kolb launched her own business, Kolb Creative, devising customized digital marketing strategies for her small- to medium ...

In many ways, the internet has leveled the playing field for small business owners everywhere. Online businesses are ...

A small-business owner and his team prepare a strategic marketing plan on an annual basis. The plan describes the actions they intend to take to accomplish the company's goals, such as increased ...

The company finds luxury stores that will carry ... Questions to Ask a Client When Designing a Marketing Plan. Marketing plans outline a... What Is the Difference Between a Strategic Plan and ...

Guidance language now reflects anticipation of FDA decision upon post-market study plan approval, compared to prior uncertainty about regulatory timing. The focus on US commercialization and sales ...

Documents detail how the Crown corporation, concerned about disinterest in a high-frequency rail corridor, decided to change ...

A federal Crown corporation paid more than $330,000 to an outside marketing firm to rebrand a planned passenger rail project ...

As a busy business owner, you know you need to market your accounting practice, but finding the time isn’t easy. * ...

Launching a tech product or service successfully requires more than just innovation. It demands a well-crafted Go-To-Market (GTM) plan that ensures your product reaches the right audience effectively.

"As Persium Group continues its exciting growth trajectory, strategic brand development and an effective marketing strategy ...