News

Maybelline just released a brand new Grippy Serum Primer for under $15, and it will keep your makeup in place for hours
Maybelline has a new skin primer on the market called the Grippy Serum Hydrating Grip Primer Makeup and the skincare-inspired ...
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This ‘Magic' Pore Reducing Primer Will Make Your Makeup Look 10 Times Better
When the goal is to minimize pores and soak up excess oils that foil your everyday makeup, adding a primer should do the ...
Jess on MSN9h
Makeup Stuck Like Glue for 24 Hours with NYX Face Glue Primer & Setting Spray
Heavy metal first hit the airwaves back in the 1970s and 80s, but many of the elders of metal continue to rock, shred, thrash ...
Embryolisse Lait-Creme Concentre Review: For 6-in-1 Hydration
When it comes to cult, viral, top-rated, best-selling, whatever-you-want-to-call-it products, Embryolisse Lait-Creme ...
My Review of REFY—the Coolest Beauty Brand of 2025
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
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10 Best Primers For Combination Skins
OIL-FREE FACE PRIMER. That creates a smooth makeup base, absorbs quickly and leaves skin feeling smooth and soft. EFFORTLESS MAKEUP APPLICATION. Forget the #filter, with La Base Pro Face Primer ...
Where Your Makeup and Skincare Products Come From—And How Tariffs Will Make Them Pricier
From Canada to South Korea, you may be surprised at just how international your makeup bag actually is. Here's how the Trump ...
Is The Key To Elevated Makeup Less Powder? Sir John Says So
According to Sir John, glowy looks achieved with hydrating products create a more premium finish. “Radiant skin has more ...
The $20 item that Aussie fans claim is a 'dupe' of sell-out $64 global brand: 'I'm shocked by how much I love it'
Aussie shoppers fans have discovered a $19.99 item they believe is an affordable alternative to a popular sell-out brand that ...