In 2021, the incubator arm of razor startup Harry’s acquired Lume. Now, Klingman said, when she sees big brands’ ads for ...
You’ve probably seen the ads on television or online regarding deodorant that goes beyond armpits ... feet and practically anywhere else you fancy. In 2018, Lume launched a series of products ...
So, when we decided to acquire Lume, a women's whole-body deodorant brand ... and in-your-face direct. Lume's ads tended to feel homemade--they featured Shannon Klingman, the founder, in her ...