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Off the grid: how Lonely Planet lost its wayAs of 2007, it had sold more than 80 million books. It was so popular it created the "Lonely Planet effect," in which any out-of-the-way spot, upon being featured in the guidebook, was said to ...
As of 2007, it had sold more than 80 million books. It was so popular it created the "Lonely Planet effect," in which any out-of-the-way spot, upon being featured in the guidebook, was said to ...
For many of us, the first thing we do when planning a trip abroad is to look up the place on Lonely Planet – or buy one of the company’s guide books. The publisher has been running since 1973 and was ...
Travel writer Helmuth (Fifty Places to Travel Solo) offers a charming celebration of unorthodox, out-of-the-way, and lesser-known places around the world where books are stored and shared.
Lonely Planet was once the Bible of travel. Then Google and social media influencers stepped in and became the new messiahs. Off the grid: how Lonely Planet lost its way ...
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