Join us as we look at how your online reputation and local marketing strategies can drive revenue for your business, while avoiding pitfalls along the... Seamlessly blend community engagement with ...

3. Rent the advertising spaces to local merchants wishing to advertise and promote their products and services, and charge $100 per month for each advertising space. Providing the above can be ...

If we don't have a fundamental understanding of how a state, region or DMA reacts to our brand now, it will be harder to adapt.

The Super Bowl commercial breaks had winners and losers too. We asked local advertising experts which of this year's ads soared, and which ones flopped. Here's what they said.

In 2007, local business spent 10% more on advertising than they did on promotions (e.g., coupons, discounts, and promotional products); however, in 2012, they spent a stunning 81% more on promotions, ...