An in-depth look at how Kellogg marketing faculty and MBA students break down and evaluate ads during America’s biggest night ...

KELLOGG’S has revealed two brand new cereals just months after its “tastiest” popular breakfast staple was axed. The latest ...

Shares of leading cereal marker WK Kellogg (NYSE: KLG) were up 11% as of 3:30 p.m. ET Friday, according to data provided by S ...

WK Kellogg Co.’s stock fell 1.8% Tuesday after the breakfast-cereal company’s fourth-quarter adjusted profit swept past ...

Ferrero, the family-backed producer of brands such as Nutella, is in the early stages of weighing an offer for WK Kellogg (KLG), sources ...

That was true ― the first half-millimetre of the cereal had expanded and softened after a five-minute lactose jacuzzi. But ...

Kellogg’s is on a mission to reaffirm its seat at the breakfast table, and is leaning into its previously “under-leveraged” masterbrand assets to do so.

The breakfast giant is introducing glazed-donut-inspired cereals as it reported earnings and plans to regain market share in the US market.

Kellogg would become fully separate from Kellanova by the middle of 2025, he said, adding it had already “transitioned to our ...

Super Bowl 59's ad lineup had some winners and plenty of losers among its crop of new commercials. Read what the experts say.